24.11.2022

A Timeline - Salesforce & It's Products

Let's take it back to 1999 when Salesforce started out with a clear vision to be “A World-Class Internet Company for Sales Force Automation.” Marc Benioff, Parker Harris, Frank Dominguez, and Dave Moellenhoff together in a one-bedroom rented apartment located in Telegraph Hill 1449 Montgomery Street. Together, they the founded Salesforce CRM, which we know and love today!

Salesforce has a bunch of products you can explore by industry, business type, role, or need. The #SalesforceProduct portfolio is growing every day, with every product aimed at improving your business.

For those of you that don't know the ##SalesforceEcosystem, here are some of the major products!

  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Salesforce Marketing Cloud
  • Salesforce Community Cloud
  • Salesforce Platform
  • Salesforce Einstein
  • Salesforce Commerce Cloud
  • Salesforce Financial Services Cloud
  • Salesforce Non-Profit Cloud

So now we're ready to dive in!

Here's A history of Salesforce and some key products.!

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Released in 1999, Sales Cloud is Salesforce's flagship product!
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Note: Salesforce Revenue hits $5.4 million
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 Salesforce surpasses 3,000 customers, making it the fastest-growing #CRM company. 
 Note: Salesforce Revenue $22.4 million
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Note: Salesforce revenue $51
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The first #Dreamforce event is held! Salesforce 2.0 — the industry’s first on-demand application service — is launched at the event.
Note: Salesforce hits almost $100 million in revenue
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Note: Salesforce earns $176 million in revenue
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In September, Salesforce introduces its #AppExchange service!
Note: Salesforce revenue $309.98 million (This numbers getting big.. right!)
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Salesforce’s mobile journey starts with the acquisition #Sendia and AppExchange Mobile. 
Note: Revenue tops $497 million
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#IdeaExchange (now #Trailblazer Community) launches.
Note: Salesforce revenue $748.7 million
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Force.com is released.
Note: Revenue climbs to $1 billion, a huge milstone!
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Salesforce launches Service Cloud with add on products: Digital Engagement, Service Cloud #Einstein, Service Cloud Voice, Salesforce Anywhere, Customer Lifecycle Analytics, Salesforce Surveys Response Pack.
Note: Revenue rises to $1.3 (I don’t know about you, but my jaw is dropping at these figures!)
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Salesforce agrees to acquire #Heroku.
Note: Annual revenue $1.66 billion
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Salesforce launches #Chatter.
Heroku is released!
Salesforce acquires social media monitoring company, #Radian6.
 Note: Annual revenue rises to almost $2.27 billion
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Note: Salesforce annual revenue hits a stomping $3 billion
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Salesforce completes its largest acquisition to date with #ExactTarget
The Salesforce1 Platform launches 
Note: Annual revenue exceeds $4 billion
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Salesforce launches #Trailhead!
Industry Cloud (#Vlocity) released! industry-specific solutions, including #FinancialServices Cloud, Health Cloud, and Public Sector Cloud.
#SalesforceTower #London opens.
Note: Salesforce reaches the $5 billion in annual
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Salesforce announces new Lightning Experience
Salesforce unveils IoT Cloud
Analytics Cloud Launched
Salesforce #CPQ is obtained through the #Steelbrick acquisition with Billing as an add on.
#Shield enters the conversation made up of products that overlay on top of existing Salesforce products. These include: Platform Encryption, Event Monitoring: Detailed reports and dashboards, Field Audit Trail, Einstein Data Detect.
Note: Salesforce generates $6.66 billion in revenue
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Salesforce Tower opens in #NewYork.
Introducing #Commerce Cloud.
The company acquires productivity software company #Quip.
An extension of Service Cloud, Salesforce Field Service in announced.
Note: Year-over-year revenue increases 26% to more than $8.4 billion
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Salesforce launches Einstein
The company achieves #netzero!
mySalesforce is unveiled.
Note: Revenue grows to $10.548 billion (A seriously impressive stat!)
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 The Salesforce Tower in #SanFrancisco opens!
The company introduces Salesforce Customer 360
Einstein Voice is introduced
The company acquires #MuleSoft. MuleSoft still exists as a standalone product, but is a core part of Integration Cloud
Note: Revenue reaches $13.3 billion
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Salesforce acquires #Tableau
Surveys come into the mix.
Marketing Cloud is unveiled connecting other Salesforce products.
·Note: Annual revenue surpassed $17 billion
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Salesforce launches #pandemic related products and resources: Salesforce Care, Work.com & #Vaccine Cloud.
Salesforce acquires #Vlocity and #Slack
#CRM Analytics (formerly Tableau CRM) is unveiled
Hyperforce takes the spotlight.
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Salesforce announced that it is a Net Zero company across its full value chain and has achieved 100% #renewableenergy for its global operations!
Salesforce completes acquisition of #Slack
Salesforce+ is introduced.
Loyalty Management in marketing cloud is introduced as well as Experience Cloud (formerly Community Cloud)
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Trailblazer Ranch was introduced
Salesforce announced Safety Cloud
Salesforce announced #NFT Cloud announced
Net Zero Cloud, One of Salesforce’s most recent products is unveiled.
Here are some other add-on products that aren't mentioned above, but are important to many cloud systems. Sales Cloud Einstein, High Velocity Sales, Inbox, Salesforce Anywhere, Salesforce Maps, Lightning Dialer, Lightning Scheduler. Journey builder, Email studio, Mobile studio, Customer Data Platform, Cloud Advertising, Cloud Personalization, Cloud Intelligence, Marketing Cloud Account Engagement, Salesforce Engage, B2B Marketing Analytics Plus, Engagement History Dashboards


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Now I've undoubtably missed a few, but I'd be here for hours, and you probably wouldn't want anything longer than a six-minute read! After all, we're busy bodies!
In light of this, over the next few weeks, I'll be following up with infographics, timelines, and detailed product analysis so you can stay up to date. Be sure to check in to get the tea on all things Salesforce.

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