It really depends on how a business uses Salesforce Marketing Cloud. However here at Steadman Brown we cover all aspects of a Salesforce Marketing Cloud hire, from SFMC Engineers, Consultants, Developers, Architects, Managers and Campaign focused roles.

Salesforce Marketing Cloud professionals often sit between marketing and technical related, meaning skills like Journey Builder, SQL, AMPscript, Marketing Cloud Connect and the various SFMC studios are really common. As is more softer skills, such as stakeholder management, problem solving, process mapping and user support.

SFMC professionals are incredibly sought after, and its certainly a candidate short market. Thankfully here at Steadman Brown we’ve spent 8 years building a deep network of Salesforce Marketing Cloud professionals, skilled at helping businesses design, implement, adopt and manage Salesforce Marketing Cloud. So, for us, it’s quite straightforward.

Permanent hires typically suit ongoing capability or long term implementations, while contractors are ideal for short term, or time weighted needs, such as smaller implementations, migrations, health-checks and short-term builds. At Steadman Brown we have a vast network of both permanent and contract focused Salesforce Marketing cloud talent, ready to support our clients at any time.

For us it’s about understanding your business use of SFMC, the current as-is state and where you plan to be. From there we build a detailed specification of the type of Salesforce Marketing Cloud professional you need, followed by a bespoke plan to attract, hire and retain the very best SFMC professional in the market. For a more detailed hiring framework, download our free Salesforce Marketing Cloud Hiring Guide.